Yo-Kai Watch is one of the biggest franchises that Japan has right now. While the series' momentum seems to be slowing down a tad, there's no doubt that it's still massively popular. Level-5 has been hoping to replicate that momentum outside of Japan, and it seems that at least in the states, things have been somewhat slow-going. Nintendo and Level-5 have both talked openly about sales, saying that the first game has taken a similar trajectory in America as it did in Japan. Level-5 has also been quick to point out that the series didn't really take off until the second installment saw release.
Well...that's where we are right now. The anime continues on in America, the toy lineup is being refreshed and the second game is about to hit store shelves. Yo-Kai Watch 2 has a lot of pressure on it to bring in millions of gamers here, just as it did in Japan. Will the game be able to rise to that level of success and turn the brand into a phenomenon outside of Japan? Well if fans of the franchise are looking for a very similar experience to the original, then the answer should be yes!