Pokemon Company talks Pokemon X/Y - not a reboot, going 3D, design and more

The following comments come from Pokemon Company International director of consumer marketing J.C. Smith...

On calling Pokemon X/Y a reboot for the franchise...

"There's never been a conscious decision to reboot. There's always been an evolution of the look and feel; it just happens to be that we played Black and White, and Heart Gold and Soul Silver, and Diamond and Pearl, and Platinum — all of those games on the same platform. So it feels like it's been a long time in the same way. But between the original Game Boy and Game Boy Color, and moving up into the DS now, it's always had that change."

- Game Freak has worked on ideas for X/Y during the development of previous Pokemon games
- focus on X/Y happened after Black/White 2 launched

On going 3D...

"This game has been a long time coming. Obviously, Game Freak wanted to make sure that when they created this new universe on the 3DS, that it looked fantastic; both in the polygonal style and also when people are able to see the 3D effects as well. It's really exciting to see the Pokemon come to life a little more. They're always working hard to make sure the games are as slick and polished as possible. But with the new expression of that game — they've had the DS for three generations of games now, so I'm sure it took some getting used to to fully utilize the 3DS. But even in this early stage of development, it's looking really cool."

On the new design choices...

"[Pokemon series producer and director Junichi] Masuda is still working on this project, and has been working on Pokemon games since the beginning. Moving to the new platform and having a new look and feel they decided that they wanted to pursue, just opened up their ideas to doing something a little different."

On bringing in new Pokemon alongside the old...

"It's unique. Everyone has their favorites, and sometimes a new one will pop up that makes it into their top ten. But I think that's what keeps Pokemon interesting, is that you can still encounter your favorites while still finding new Pokemon, while finding new things in the game."

On worldwide launch...

"We wanted to make sure, and Game Freak wanted to make sure, that everyone in the world could start trading, start battling, start communicating right from the beginning. It was never perfect when we had that lag. It's certainly nice to have people at the same place. People who pick up the game on day one in Japan, and day one on the U.S. can start developing their teams quickly, and can start training and battling and have it be a little more fair."

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Categories: Interviews, Portables
Tags: 3ds, pokemon

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