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Capcom details Resident Evil fanbase, efforts to bring in new fans
- “main user group” for the Resident Evil games is now in its late-30s to 40
- this poses the risk of these fans growing older and older and eventually outgrowing videogames altogether
- Capcom says the solution is to try and appeal to a younger generation of gamers
- Capcom is looking to start collaborations with fashion magazines
- other promotions include a “Halloween Horror Night” event at Universal Studios Japan and the opening of a Resident Evil café in Shibuya, Tokyo
Link
- this poses the risk of these fans growing older and older and eventually outgrowing videogames altogether
- Capcom says the solution is to try and appeal to a younger generation of gamers
- Capcom is looking to start collaborations with fashion magazines
- other promotions include a “Halloween Horror Night” event at Universal Studios Japan and the opening of a Resident Evil café in Shibuya, Tokyo
Link