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Iwata not big on price drops

This is my personal thinking, but when the model’s price-tag drops over time, manufacturers are telling consumers it’s better to wait, and I’ve always thought that was a mistake. - Iwata

I could see how a man in Iwata’s position woudl be against price drops. He got to see all the crazy drops that the Cube experienced, yet it never helped sales. That’s why he’s doing things a bit differently, since he’s in the driver’s seat!

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