Atari discusses more details of casual approach

“The Group will spend the coming few months developing – and indeed focusing on – mainstream, gamer friendly and fun titles, as well as groundbreaking and trendsetting concepts. We will be offering several mass market licences for DS and Wii platforms and, in certain cases, casual online versions.” - Mathias Hautefort, executive vice president of publishing and production at Atari

Can Atari return to the days of profitabiliy? I don’t know…they have tried many times before, and they always seem to get dragged back down. Perhaps this casual route will finally be a permanent step in the right direction.

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