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Phil Harrison trying to bring success back to Atari

by rawmeatcowboy
11 December 2008
GN 1.0 / 2.0

“Having a cool logo and a brand that’s known throughout the world is great, but unless it stands for something and actually resonates with our players by delivering great value, fun gameplay, and entertainment, it doesn’t mean anything.” - Phil Harrison

It’s great to see someone that understands the lineage of Atari, but isn’t using it to try and sell games. The name is well known, but in the future, let’s hope to see it synonymous with quality.

Link

 
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