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Iwata calms fears of Nintendo peaking, no new console yet, and says third parties sold more on Nintendo hardware (in U.S.) than any other platform for two months straight (79 third-party Wii/DS million-sellers)

by rawmeatcowboy
30 January 2009
GN 1.0 / 2.0

“I think it is true that new information penetrates through the Japanese market very quickly and that Japanese people tend to get tired of something new very quickly. It is also true that the population is smaller when compared with that of other major markets, so it is inevitable that the market starts to feel saturated earlier than others. I don’t think any hardware can enjoy eternal life. Someday, we’ll need a new platform for sure, and of course, Nintendo is always preparing for that. However, now that our customer base has expanded this drastically, we do not think it’s appropriate to conclude that past platform lifecycle theory can or should be applied to the current generation.” - Satoru Iwata

Mr. Iwata also had some very encouraging words to share when it came to third-party sales in the U.S..

“Third party titles sold more [in the U.S.] on Nintendo hardware than on any other platform for two consecutive months. As the hardware expands the installed bases, we are starting to see a cycle where more titles from the third parties are making the million-seller list.”

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