Sensor Tower - Super Mario Run could hit 50 million downloads in its first month

Sensor Tower is following the title’s launch closely, especially in light of the unparalleled success of Pokémon GO, a property partly owned and closely associated with Nintendo. As we await the first download and revenue figures from our Store Intelligence platform, our Mobile Insights team forecasts that Super Mario Run stands to cap off a historic year for iOS game launches by earning more than $71 million in worldwide gross revenue ($50 million net) during its first month of availability in its launch countries (which do not include China).

This would place Super Mario Run among the top five grossing iOS games of all time based on first month revenue. Furthermore, we estimate the game will be downloaded more than 50 million times worldwide in its first month, a figure approximately 56 percent larger than Pokémon GO’s estimated 32 million first month downloads on iOS.