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Game Freak prioritizing original projects over Pokemon, talks about the importance of trying something new, details 2019 efforts

Game Freak wants to be more than just Pokemon
by rawmeatcowboy
22 May 2019
GN Version 5.0

Game Freak programmer and director Masayuki Onoue has opened up about the inner-workings of the company. In an interview with VideoGamesChronicle, Mr. Onoue talked a bit about the two teams within Game Freak. One team focuses on Pokemon, while the other team, named Gear Project, works on new ideas.

“There are two different production teams here, simply named Production Team 1 and Production Team 2. Team 1 is fully dedicated to Gear Project, while Team 2 is for the Pokémon operation. What that means is that Game Freak as a company is prioritising Gear Project, which is production team number one, more than Pokémon in general. We are always trying to create something that is equally exciting, or more exciting than Pokémon.

There is a lot of back-and-forth between Team 1 and Team 2. One of the interesting things is that Team 2, which is dedicated to Pokémon, only knows about specific platforms. So with Team 2, engineers can learn about other platforms that they might not have touched before. By mixing up the teams we are able to create this interesting synergy."

One of the games that came from Gear Project was Giga Wrecker. Onoue was involved directly with Giga Wrecker, and found the project to be quite refreshing.

"Yes, it was a totally refreshing experience when I moved from Pokémon to Giga Wrecker. It’s like a paradigm shift. When you’re a programmer working on Pokémon, you’re one of many programmers. However, as a director on Giga Wrecker the experience opened my eyes to the other aspects of game creation, all the way up to users playing the game. It’s really difficult to expect a programmer to have that kind of perspective, but as director I learned how to make a game more appealing and accessible to players, plus aspects of marketing as well.

Gear Project has helped me become more creative. I’ve now seen the whole process of creation all the way to marketing and selling the game to players. I can now bring that knowhow back to the Pokémon team and try to create something different for Pokémon. It’s a good synergy between Gear Project and Pokémon creation. Gear Project has helped me become more creative… I can now bring that knowhow back to the Pokémon team and try to create something different for Pokémon."

As you can tell, Game Freak is looking to do some new and big things with 2019. Onoue opened up about Game Freak's plans for the rest of the year ahead.

"2019 will be very exciting, especially following the Pikachu Let’s Go titles which allowed us to start looking seriously at Nintendo Switch as a platform. That was a very important milestone for us before moving on to the next step. In terms of the number of titles we are releasing this year, it’s happened coincidentally. It’s not like we’re trying to put everything together in 2019 – it just happened.

R&D is a newly founded division which is creating the basic library, which used to be created every single time we made a project. That helps the efficiency of our production for sure. Also, we are looking at what’s going on in the future, from a technical perspective, and that’s something else that we’ve never had before. I think that R&D division will certainly contribute to the future of Game Freak.”

[Link]