more Top Stories

Kuribo's Shoe


Advertisements

Player Select

User avatarRank: Dark Mage
Joined: Nov 08

Wii Code:7692-1754-4268-9975

Affiliates

  • Destructoid
  • Gamersyde
  • Gamersyde
  • Modojo
  • GameDaily

GN Friends

  • WiiFolder
November 11, 2009 by RawmeatCowboy Filed Under: Nintendo in general

Have you been wondering why North America's E-Tank drink can looks like this...

tumblr_kso9afyYSv1qzp9weo1_400.png

Instead of the Japanese design?

E_Can.png

Well, a Boston America rep has stepped in to discuss why the design choice was made.

"I understand why that Japanese version had such a tremendous appeal to the hard core Megaman fan but when we showed this to the buyers here in the US they didn’t know if the majority of their customers would understand the product." - Boston America rep

So...is Boston America saying that anyone but Mega Man fans are going to buy this drink in the first place?!

Link


Story Feedback

 
Send PM Edit Feedback Delete Feedback Report Feedback
User avatar
November 11, 2009 at 6:15 am
Yes thats what they said.

It was a marketing decision...

It kinda loses its purpose tbh...
Send PM Edit Feedback Delete Feedback Report Feedback
MrHealthy
November 11, 2009 at 6:15 am
The new can is stupid. Only the most dedicated of megaman fans will buy it now.
Send PM Edit Feedback Delete Feedback Report Feedback
User avatar
November 11, 2009 at 6:19 am
Yep, I very much prefer the japanese design.

I wonder if the energy drink itself is good, though.
Send PM Edit Feedback Delete Feedback Report Feedback
User avatar
November 11, 2009 at 6:35 am
This reminds me of those terrible Halloween costumes were you had a mask and a shirt with a picture of the character with their name written on it. The costume loses all appeal because the company needs to make 00% sure that everyone "gets it."
Send PM Edit Feedback Delete Feedback Report Feedback
User avatar
November 11, 2009 at 8:11 am
@rodjoh

Agreed; now it's just another branded beverage.
Send PM Edit Feedback Delete Feedback Report Feedback
User avatar
November 11, 2009 at 8:53 am
I don't see the point in having the drink without the Japanese design.
Send PM Edit Feedback Delete Feedback Report Feedback
South_park300
November 11, 2009 at 9:12 am
yep, not buying it now. ah well
Send PM Edit Feedback Delete Feedback Report Feedback
User avatar
November 11, 2009 at 10:05 am
The hell!? The design is the f*** point and its for Mega man fans and they know it! THE F?!
Send PM Edit Feedback Delete Feedback Report Feedback
User avatar
November 11, 2009 at 10:17 am
@El Hajjish

That's EXACTLY what I was thinking.
Send PM Edit Feedback Delete Feedback Report Feedback
User avatar
November 11, 2009 at 1:30 pm
It's a geek-centric product. Of course they'd know the image the second they saw it.

I think they've just achieved the opposite effect than they intended.
Send PM Edit Feedback Delete Feedback Report Feedback
User avatar
November 11, 2009 at 2:25 pm
Talk about a lack of logic. With the original design it'd sell to anyone that likes to at least try new energy drinks. Since it is really classy looking and not about as much an insult visually as the comment is to Mega Man players.
Send PM Edit Feedback Delete Feedback Report Feedback
User avatar
November 11, 2009 at 2:27 pm
Couldn't they have at LEAST had the E-Tank design on ONE side of the can??
Send PM Edit Feedback Delete Feedback Report Feedback
User avatar
November 11, 2009 at 2:46 pm
Ahahaha how incredibly stupid. Noweven fewer people will buy it since, iirc, it supposedly tasted bad and the Mega Man fans will just think it's lame without the real design. The kicker? Now we won't get anything similar products to come out in America because of that... sigh.
Send PM Edit Feedback Delete Feedback Report Feedback
hcig
November 11, 2009 at 6:37 pm
we showed the drink to the elderly, who overwhelmingly voted that the design sucked

gaaaaaaaaaaaay

jesus, there is no point at ALL in this
Please log in using your message board account to post feeback.
Don't have an account? Click here to register!