As for Nintendo Power magazine, it has contributed greatly so far in selling NES and SNES, which Nintendo had to start from scratch in the U.S.. Back then, publishing and distributing a monthly magazine was the most practical way to connect consumers and manufacturers. Now we have a much higher frequency of connecting with consumers online than traditional print publications. Online also has an advantage with lower cost and speed. As so many media are shifting from print to online, we also wanted to shift how we primarily connect with our consumers, and going from our paper publication, Nintendo Power, to online as the center of our message delivery efforts to our consumers. Part of the team that moved to New York included Nintendo’s web content team, and they are working with an increased number of staff. - Satoru Iwata

While print may not be the best way to get video game news, I still think Nintendo Power does an excellent job of providing its readers with new, fresh content. The magazine often comes through with exclusive game announcements that don't hit online until after the magazine ships to readers' mailboxes.

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