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As a lifelong and admittedly "hardcore" Nintendo fan, the company simply screams "third party" or "buyout" when compared to the other two major players Sony and Microsoft. Sony and Microsoft's gaming division could tank and they would still survive. Nintendo ONLY has gaming until they can diversify their business enough to have reliable income from non-gaming things (movies, theme parks) which, actually, root back to their gaming.
Nintendo will probably never get into the business of televisions, computers or other major sources of income similar to what Sony and Microsoft have, so those demands for Nintendo to go third party will probably never go away and I would honestly say that Nintendo going third party is inevitable and only a matter of time (as much as I hate to say that). But I hope I am wrong!