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Vouchers in Japan are a really good deal. For some of the more expensive games like Astral Chain or Fire Emblem, you basically pay a little more and get 2 games instead. Mario Maker 2 and Fire Emblem sales were extremely affected by vouchers, as the eventual numbers from Nintendo themselves seemed to show. Iirc, Mario Maker 2 was close to 30% (it's cheaper) and Fire Emblem was like 40-50% digital. I was skeptical at first too, but in Japan it really seems to have had a huge impact. Even if Pokemon is sitting at 20-25% digital, that's already close to 1.6-1.7M right?