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That's the thing. Their target is not animal cruelty. Otherwise, they would've allied with organizations to catch pet abusers, poachers, and such.
Rather, PETA's real cause is to separate all interaction between humans and other animals because they don't believe humans are inherently spreaders of misery to all animals. Instead of helping the SPCA catch pet abusers, for instance, they look for random pet owners and kill their pets, seeing it as a mercy kill.