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I don't think too much of this. I think it's more likely that Ubisoft's executive comments about the system were not supposed to happen according to an NDA than EA not planning anything for the system ever. Just Dance 2017 was clearly approved by Nintendo for announcement and I'm sure Nintendo and Ubisoft are way closer than EA and Nintendo. I'm sure Ubisoft has other games in development for NX yet they've stayed silent on those. I think specifics about NX in comments and announcements are exceptions to the rule until the system is announced.
I'm guessing that when NX is announced, we might not see any EA game announcements, but that doesn't mean they won't start porting stuff over if it ends up successful. An IP like Plants vs. Zombies seems like a great fit for Nintendo, and I think EA would recognize that.