The Unlikely Legend of Rusty Pup creator is having a tough time spreading the word on his game

Many people might know Chris Seavor from his time at RARE, but those days are long gone, and Seavor has been hard at work on multiple projects. One of those hit PC recently, and will be launching on Switch soon. In an interview with GamesIndustry, Seavor talks about The Unlikely Legend of Rusty Pup, and how hard it's been to get people to pay attention to it.

"We launched it with very little fanfare... or the most we can get with a marketing budget of 5p. I'm most comfortable tinkering with gameplay. When it comes to actually trying to sell it, it's a nightmare. I just don't enjoy it. I dread it, actually. It is much easier to make a game than to sell one, at least as far as I can tell.

It's hard to get people's eyes on stuff. We got a mailing list for magazines and websites, because we wanted to get some reviews. I just want someone to look at the game... good or bad, I'd rather have bad reviews than no reviews. So we sent out all these codes. Well Shawn did, I'm not actually allowed to interact with people [laughs]. We sent out nearly 80. And aside from Out Of Office responses, we didn't get a single 'thanks for that, we'll have a look'. We did get two in the end. We had yourself and Wesley from Eurogamer. But otherwise, we didn't get a single response. It's kind-of irksome, but I suspect journalists get these things all the time."