For the month of Dec. 2018, Nintendo came in third place overall when dealing with TV advertising spend. First went to Sony for PS4, and second went to Microsoft for Xbox. Check out Nintendo's numbers below.
- budget of about $10.5 million for 18 commercials that ran over 4,700 times
- 609.1 million impressions
- “Super Smash Brothers Ultimate: One More Try” commercial had the biggest spend (est. $2.1 million)
- MTV, Teen Nick, and Adult Swim were three of the networks with the biggest budgets
- The Amazing World of Gumball, NBA Basketball, and Ridiculousness were three of the programs with high spend