Untitled Goose Game dev says he's most excited about all the memes that have been created

Untitled Goose Game has become a bit of a phenomenon. The game found success on Switch and PC, reached a bigger audience when people started sharing screenshots and videos, and then the expanded audience started to latch onto it. Now the game is growing bigger and bigger each week, and things are going better than developer House House could have ever imagined.

In an interview with Vox, developer Nico Disseldorp talked about what excites him the most about all the attention on the game. Much like the collective internet, Disseldorp is really loving the memes.

I think the thing that’s excited me most is that there’s kind of popular meme formats that have come out of it. I love that there’s been kind of recreations of other memes with the Untitled Goose Game characters instead. The classic one is the, “Show me what you’ve got,” and it’s a knife. Do you remember that Vine? Anyway, [the parody version is] the goose has a knife.

Shared culture is such an important part of lots of memes. That’s why a popular movie is a good choice for a meme format, because everyone knows the context of the scene. But with lots of video game memes I think it does take a bit of an understanding of the video game to get it. ... So if your video game meme required you to play the video game before or to know a fair bit about it, I think that would be a more limited audience. Whereas I think you could probably look at a goose honking at a wimpy kid and kind of get a gist of it even if you’ve never played Untitled Goose Game before or don’t have any idea what it is.