Sonic movie merchandise announced from Sega and Paramount, partnering with Build-A-Bear, JAKKS Pacific, and more

Merch coming at you fast!

Movies based on iconic characters always come with their fair share of licensed merchandise. Sega and Paramount aren't missing out on earning some retail product revenue, since everyone seems to love Sonic's adorable redesign in the Sonic the Hedgehog movie. Figures, plush toys, books, apparel, playsets, and more are planned with a large variety of company partnerships. I'm glad I never have to witness what a Build-A-Bear of the original Sonic movie design would look like...

- Bentex: Apparel for youth (Spring 2020)

- Bioworld: Apparel for adults

- Build-a-Bear Workshop: Specialty plush items and accessories

- Diamond Select Toys: Highly detailed premium statue featuring an iconic scene (Spring 2020)

- Franco: Sonic bedding (Spring 2020)

- JAKKS Pacific: Playsets and plushies available in select territories (January 2020)

- Penguin Publishing: Variety of children's books (December 2019)

- Sega Shops: Capsule collection of items (January 2020)

- Snapco and Ping Solutions: In-cinema concessions premiums including drink toppers and popcorn buckets at select theaters

- Toy Factory and Sega Amusement: Novelty products for amusement parts and attractions in North America and Europe

- TBM Fashion Lab and Cooneen: Apparel for adults and youth internationally (Early 2020)


While scrolling, I thought for a moment "Why does he wear a bikini?"


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