Dear Reader:
Pokemon GO live events bring in roughly $250 million in tourism revenue in 2019
Pokemon GO had its most successful year in terms of revenue in 2019, and that success brought wealth to others as well. Niantic put out a press release today revealing that their live events have pulled in $249 million in tourism revenue. Check out the full breakdown below.
Niantic’s live events have had a direct positive economic impact on the cities that host these real-world events driving an estimated $249 million in tourism revenue across Chicago, Montréal, and Dortmund in 2019. The events, Pokémon GO Fest 2019 Chicago, Pokémon GO Fest 2019 Dortmund and Pokémon GO Safari Zone Montréal, saw substantial attendance, significant distance walked and an increase of tourism in addition to other notable economic impacts during each event including:Pokémon GO Fest 2019 Chicago
$120M in estimated expenditures from attending players in and around the city of Chicago
64,000+ trainers attended the four-day event, with triple the participation from the 2018 event
Attendees walked 290,000 km, catching more than 15 million Pokémon
Pokémon GO Fest 2019 Dortmund
$56M in estimated expenditures from attending players in the city of Dortmund and surrounding Ruhr Region
86,000+ Trainers attended the four-day event walking more than 400,000 km
More than 200,000 Trainers played in the region of Dortmund during the event
Pokémon GO Safari Zone Montréal
$71M in estimated expenditures from attending players in and around the city of Montréal
39,000+ Trainers from all around the world attended the three-day event walking 166,000 km
Players traveled from 60 countries and all six permanently inhabited continents to attend