Official teaser trailer released for PlatinumGames self-published IP 'Project G.G.', Hideki Kamiya provides an announcement message

Project G.G. a go-go

Hello, everyone. PlatinumGames chief game designer Hideki Kamiya here.

It’s my honor today, at long last, to announce an all-new, all-original project from PlatinumGames. In the fourteen years since we founded this company, we’ve worked towards the dream of making and releasing a game based on a Platinum intellectual property. Now, we’re finally stepping up to that starting line.

What makes this new title different from what we’ve done before? Let me explain a bit, because I’m sure you’ll agree that this is a giant step for PlatinumGames!

We’ve made a wide variety of games throughout our history, sometimes based on existing properties, like NieR:Automata; sometimes wholly original stories, like Bayonetta and ASTRAL CHAIN. Our work has found a core of passionate fans who trust us to deliver high-quality action games.

But PlatinumGames has thus far only been a developer. That means we make the games, and that’s it. All of our titles up until how have been made under contracts, with cooperation and funding from the publishers who distribute them.

Of course, everyone at Platinum and I are extremely grateful for the relationship that we’ve made with all of you through the games we’ve made so far. But ultimately, all of those games belong to publishers. Any and all decisions about how those games are promoted, how their content is used, and so on, are entirely up to the publisher.

As a creator, it’s hard not to think of my games as my children. After all, it takes a lot of hard work to raise them up, and a lot of love, too. However, once they’re done, any choices about them are entirely out of my hands. So, for example, no matter how many times people tell me, “You should make a sequel to this game,” or, “I’d love to see it on that console,” there’s nothing I can do about it.

Which brings us to Project G.G. (that’s just a working title, by the way). Project G.G. is different. Unlike any of the games we’ve made so far, it’s going to be a 100% PlatinumGames title. For everything from its setting and characters, to its game design and story, to how it’s promoted – PlatinumGames is in full control.

Of course, that has its downsides, too. We’ll be taking on new risks that we’ve never had to assume before as a contracted developer. Having full control over the Project G.G. IP gives us a ton of freedom, but also a ton of responsibility. Still, I think we can harness that sense of responsibility and turn it into motivation to make Project G.G. the best game it can be.

Like I said before, with Project G.G., we’re stepping up to a starting line. The finish line is still a long way away. But I know I’m looking forward to running the race! I hope you’ll cheer us on.

And if you’d like to join us at Platinum as we start out on this new endeavor, I sincerely hope you’ll take a look at our jobs page and see if there’s a position that’s right for you.

On behalf of the Project G.G. team and all of PlatinumGames, thank you for your support!


Looks nice, I wonder if this will release before Bayonetta 3 :P

Jokes aside I'm really happy about this.

I have a feeling that Platinum may have just written its own death warrant. Without a major publisher to assist in marketing and to provide direction to ensure the game is appealing to a larger market, Platinum games have a tendency to fail to capture a market.

They just got a bunch of money from Tencent, and multiple million selling games, even if this Bombs it won't kill them, it'll just end their self publishing career.

If by "multiple million selling games" you mean games that the publisher fronted the cash for and got the majority of the profits for, and by "a bunch of money" from tencent you mean the money they spent opening a second studio? Then yes, this most certainly can and will kill them if they are not successful. Any time Platinum goes their own way they fail and their original publisher no longer wants to support sequels or work with them. Need I remind you of a certain remaster of a Wii U exclusive that flopped so badly that Nintendo, who owns the IP, would rather give up exclusivity and let Platinum go to kickstarter instead of supporting it? Platinum has a tendency to make games that are too weird for the mass market, and given how expensive it is to develop games these days they could very easily go out of business if things go badly for them. Especially if they're paying off a loan from a company like tencent.

As long as it's not a large or expensive project, I don't see the harm. They just have to be careful about it. I do think they should resist the temptation to go full AAA production values however.

They say they're opening a new, 100-person studio in Tokyo, so it seems pretty ambitious.

I really hope for the best for them and this game. Being able to self publish and present the most pure vision of your IP is certainly something Platinum absolutely deserves. I fully support this new path they taking. If I had a job that paid me well I would buy a version on every platform.

Wed Feb 26 20 01:10pm
(Updated 1 time)

I sooooo got giosebumbs from the trailer.

Platinum! I wish you all the best. Oh and thanks for all the games so far.

Protect the doggo. Protect the doggo. PROTECT THE DOG-

Oh good Ultraman protected the doggo.


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