Login

The Sonic brand sells 800k units in SEGA's 2021/3 Q1 results

Sonic's still selling

SEGA has released their financial details for 2021/3 Q1, and that report includes data on how well the Sonic brand is doing. Altogether, Sonic has a brand sold another 800k units during the quarter. Titles that make up this 800k total include Mario & Sonic at the Tokyo 2020 Olympic Games, Team Sonic Racing, Sonic Mania, and Sonic Forces.

Comments

socar
Tue Aug 11 20 03:16pm
Rating: 1 (Updated 1 time)

800k? That's low for their only IP that sells. And that's apparently their mascot.

Sonic had no new releases this quarter and the "youngest" game was released two quarters prior. Add to that the age of the other games and the fact that Mania and Forces were a part of PS+, and you end up with a respectable number.
It's not selling like Nintendo games, but the marketing and in some cases quality (cough cough Forces cough cough), is lower, so it is to be expected.

Ok and? That is still low compared to their other IPs that are struggling to sell. When SEGA milks the one IP that sells good to them, you expect that IP to sell well.

Heck, even Origami King is beating this easily...and that's a divisive game.

If you’re not releasing new games in a franchise it’s not going to be surprising to anyone that a quarter isn’t going to see amazing sales for said franchise (unless you market extremely heavily, which for old games is always going to be risky). Games like GTA and Nintendo games that seem to sell perpetually are the exception not the rule. I don’t doubt that Sega have sold what they expected of these Sonic games and whatever they’re selling now is just extra. Not really sure what Origami King has to do with anything...comparing the launch numbers of a brand new game to the quarterly sales of a collection of old games makes no sense.

If they had a new Sonic release in the last quarter and this is what they sold then it’d be cause for concern but as it is this is accounting for games over a year old and an Olympics game that’s had it’s biggest advertisement pushed back a year- nothing Sega could have really done anything about.

And except again...look at games like Crafted World which sold well during its first few months till the next year. Same for DKCTF.

But there's no new Sonic game. That's the thing.
* Sonic Forces is almost 3 years old and it was poorly received by critics (and it's been a on PS+)
* Sonic Mania turns 3 in 3 days. It was received super well, but at this point it won't be selling that well since most people who wanted it bought it, those who heard about how great it was bought it (and it's been a on PS+)
* Sonic Team Racing is over a year old and had some very weird marketing where they only showed music at first. It came out with not a lot of advertising and around the same time as the Crash Team Racing game, which Activision was sure to promote a lot.
* Mario and Sonic Tokyo is 9 months old. It's a franchise that has had declining sales over the years. And they launched it too soon, unfortunately. Had they waited to released close to the actual Olympics they could have either released over the summer with a lot more Switches on the market and people eager for new games, or they could have waited to release in 2021. I believe the first offering would be more profitable.

Given that, I'd say it's selling pretty well. Had they released a new game this quarter, then I'd be concerned.

I don't see them as milking Sonic at the moment. In very close to 4 full years we got 4 games. 1 3D platformer, 1 2D platformer, 1 racing game, and 1 mini game compilation. There's variety and no more than one per year on average.

And you want to compare a brand new game (of which we have official numbers only for physical in Japan) to the numbers of a bunch of old games? Not fair, dude.

socar
Wed Aug 12 20 01:20pm
(Updated 1 time)

But there's no new Sonic game. That's the thing.

There kinda is? Last year was Mario and Sonic and that racing game.

Sonic Forces is almost 3 years old and it was poorly received by critics (and it's been a on PS+)

Forces sold poorly though and it didn't even sell that well unlike Mania which had an expansion release.

Given that, I'd say it's selling pretty well. Had they released a new game this quarter, then I'd be concerned.

I don't see them as milking Sonic at the moment. In very close to 4 full years we got 4 games. 1 3D platformer, 1 2D platformer, 1 racing game, and 1 mini game compilation. There's variety and no more than one per year on average.

The point is that for a major IP like Sonic, you expect it to sell on numbers like Mario...especially considering that Sonic has the upper hand compared to Mario ATLEAST on Mobile platforms which have done well.

And I wouldn't believe everything that SEGA says here. They said this over and over again that they want to produce quality by making less games and then they say that they want Sonic to be a major brand but then they don't do anything serious about it and just do things that end up being mediocre.

And ok..you don't think comparing it to a new game? Let's look at Star Allies. A VERY safe game and sold well for over a year unlike in the case of Sonic.

Point is that this sales is lackluster and if like you said, the sales of the new game end up like this, then it'd be a huge problem.

There kinda is? Last year was Mario and Sonic and that racing game.

One is over one year old and the other is 9 months old. The bulk of sales comes from the first quarter for most titles.

The statement they made about focusing on quality for the Sonic series that I saw was after the release of Forces. And after that we really haven't got bad titles. Mania is amazing. The racing game is fun and deserve better timing and publicity. Mario & Sonic Tokyo is a great collection of minigames and super fun multiplayer.
And we don't have any other Sonic titles announced for the near future, so they haven't broken their word yet.

Here are Star Allies numbers:
Launch quarter: 1.26 million
2nd quarter: 0.63 million
3rd quarter: 0.21 million
4th quarter: 0.32 million (increase due to holiday season)
5th quarter: 0.14 million
And it never made the sales report again
I have all the numbers for Nintendo released games by quarter, my friend. Tropical Freeze (Switch) was similar to Kirby in numbers. Crafter World made it into one Nintendo Financial report with 1.11 million and then vanished.

The statement they made about focusing on quality for the Sonic series that I saw was after the release of Forces. And after that we really haven't got bad titles.

They have actually. During the times with Colors and Generations, they said the same thing but then did something off from Lost World and Boom. And again, the same thing with Mania only to have like Forces being released.

Whether the sales stopped for Nintendo or not really isn't the point. When you look at something like Sonic, whether the games stop selling or not, 800k is too low. And that's bad especially for an IP like Sonic that is right now printing SEGA a lot of money outside of Persona and Yakuza.

Mania came out after Forces.

I'd have to check the nature of their statement back then. But after Forces there have been no bad games. So they have so far kept their word.

Whether the sales stopped for Nintendo or not really isn't the point.

It stopped being the point right after you were proven wrong... OK

Anyway. Go look at lifetime sales of Sonic games. Look at the numbers they sold over the many years they were on the market. Then understand they are talking about ONE quarter, which is not the HOLIDAY quarter, with games that are not new releases.

https://vgsales.fandom.com/wiki/Sonic

Please remember that Sonic 1 was a pack-in title. Educate yourself with the numbers, then come tell me how 800k in this scenario is low

Mania came out after Forces.

Ok..and? That still doesn't change that SEGA did something lousy after releasing something that was more demanding.

I'd have to check the nature of their statement back then. But after Forces there have been no bad games. So they have so far kept their word.

And I'm gonna tell you this now that there is a high chance that it won't be a good one.

As for the sales thing...what are you getting at? A lot of the sales for the games that are there sold well. Mobile games had like high downloads as well. So this reaching to 800k is still low. And we did have spin offs released last year and before that so I don't know where you're saying that we haven't gotten a Sonic game for a while came from unless you meant the main games.

But really..why defend this?

Ok..and? That still doesn't change that SEGA did something lousy after releasing something that was more demanding

I have no idea what you mean by your statement.

And I'm gonna tell you this now that there is a high chance that it won't be a good one.

And your source for this reasoning is?

As for the sales thing...what are you getting at? A lot of the sales for the games that are there sold well.

Yes, a lot of them sold well. OVER THEIR LIFETIME SALES. Let me try one last time:

Let's get the LIFETIME sales of Sonic 2 on the Genesis. The BEST SELLING game in the main that wasn't a pack-in. It sold 6.03 million units.
Let's put aside the pact the most games get most of their sales in the first quarter to first year of their time on the market. Let's imagine that the people who decided to buy the game over the years it was on the market did so evenly. Which is obviously not reality.
Let's also imagine that 3 years after it came out (the Saturn's launch in the west) it magically stopped selling. Which is also ludicrous because the Mega Drive lived for many many years after that in Latin America and the Sonic series was always a big hit (at least in Brazil).

These assumptions would give us 3 years of sales, thus 12 quarters.
Spread evenly, thos

e 6.03 million units over 12 quarters would equal 502,500k units sold per quarter.

Let me remind you that this is the best-selling game in the main series not the packed in with the system, with the data wrongly distributed as it would decline over time. But I distributed the sales this way to have the numbers be larger than they would otherwise be, just to show how 800k is not too low. It's actually high considering the games involved.

Mobile games had like high downloads as well.
Free downloads are not representative of sales. Just look at Super Mario Run.

And we did have spin offs released last year and before that so I don't know where you're saying that we haven't gotten a Sonic game for a while came from unless you meant the main games.
I mentioned Sonic Forces, Sonic Mania, Sonic Team Racing and Mario & Sonic Tokyo. What other Sonic games were there in the past few years? Again, mobile doesn't count.

But really..why defend this?

I could ask you the same thing.

Where was I defending this? Like really...how is it hard to not like feel underwhelmed that 800k is low for a major IP like Sonic?

He's in more media than just games which means that the comics, the shows and the games and the mobile games are a thing. Having all of that and after being on hiatus for 3 years, how can 800k still be rather impressive.

Atleast with Super Mario, I can get that sales would go down but for Sonic?

All right, dude. You want to believe that Sonic is the gift that keeps on giving, selling millions and millions every quarter, even with no major releases, and no direct advertising, go on ahead. Knock yourself out.

Where was I defending this?

Literally from your very first comment have you been defending that the numbers are underwhelming.

how is it hard to not like feel underwhelmed that 800k is low for a major IP like Sonic?

It is very hard when you understand how videogame sales actually work.

Anyway, I showed you the numbers. You ignored them. So I won't waste my time with someone who ignores the other half of the conversation.

Search

Today's VIP

roblognick's avatar
Joined: February 2017
Newbie

Social Services

Want to join this discussion?

You should like, totally log in or sign up!