Login

Meet Reggie Fils-Aimé at the 9th annual 'New York Game Awards' on January 21st

A small price to pay for a selfie with Reggie himself

If you'll be in New York City on January 21st, 2020, now is your chance to meet the legendary former president of Nintendo, Reggie Fils-Aimé! Tickets for the meet-and-greet cost $50, but if you want access to the awards show as well, the price is $70. Full details can be found below!

New York City, December 4, 2019 – For the 9th Annual New York Game Awards, a new ticket has just been released that includes the unique opportunity to meet and capture a photo with industry great Reggie Fils-Aimé prior to the show, hosted by the New York Videogame Critics Circle. In addition to celebrating the best in gaming, from VR to mobile to esports and everything in between, Reggie will be honored with the New York Game Awards Andrew Yoon Legend Award on January 21, 2020 at 8:00 p.m. ET at SVA Theater in New York City. Funds generated from this new ticket tier and tickets to the awards show go toward the New York Videogame Critics Circle’s mission to give back to the community through mentoring, scholarships and workshops in the New York City-area for underserved students.

Available tickets include:

- Combo tickets to the New York Game Awards show and meet-and-greet with Reggie: $70

- Reggie meet-and-greet only tickets (no show access; 5:00 p.m. to 6:00 p.m. ET): $50

- New York Game Awards show only tickets (8:00 p.m. ET): $24

All ticket tiers for the 9th Annual New York Game Awards are available here. Reggie meet-and-greet tickets are limited; photos with Reggie are only available prior to the show with this ticket. Tickets to the New York Game Awards show include free gifts and an after-party with an open bar (beer and wine) where attendees can rub elbows with game developers, Critics Circle members and Award winners. The New York Videogame Critics Circle is a non-profit, 501©(3) organization, with all ticket sale proceeds from the New York Game Awards going back into the organization to fund its mission.

The New York Videogame Critics Circle will honor former President and COO of Nintendo of America, Reggie Fils-Aimé, with its Andrew Yoon Legend Award at the 9th annual New York Game Awards ceremony on January 21, 2020 at SVA Theatre in Manhattan. The Legend Award recognizes individuals and organizations that exhibit a significant, sustained body of work that shows exceptional achievement and innovation. Past recipients of the award include Jade Raymond, Richard Garriott, Todd Howard, Rockstar Games and Ralph Baer.

For those who cannot attend the New York Game Awards, the event will be livestreamed via Mixer and Twitch; livestream details will be announced closer to the event.

Reggie on how Nintendo's analysis of the video game industry lead to the Wii and DS

Two huge success for the Big N

The Wii and DS remain the brightest spots in Nintendo's hardware history. Absolutely phenomenal successes by any measure, both platforms made their way into millions upon millions of homes. In an interview with GameDaily, Reggie Fils-Aime talked about the decisions at Nintendo that lead to the creation of those platforms.

“... with the Wii, it's tough for people to remember, but back in the early 2000s, only about one out of every three people played video games. Also back then, the industry was stagnant and in key markets like Europe and Japan, software sales were actually in decline,” Reggie continued. “And you know, clearly the company thought deeply about this. And to be clear, the thinking happened before I joined the company. The company saw the stagnation of the industry as a result of too much complexity, too many sequels. [They saw] the same general game, but now it's version five or six, the lack of innovation and the lack of fun.

That was their diagnosis. Competing companies saw the answer in more horsepower and more accurate visual representation. And you can clearly see the divergence in the Nintendo DS, for example, versus the PlayStation Portable. You can see divergence and strategy in the Wii, versus what Sony and Microsoft executed in their machines. And so absolutely, intellectual curiosity, asking tough questions to get at the heart of a business problem and proposing solutions that are based on what the issues are versus what your belief set is, is clearly something that the company has done well.”

Reggie Fils-Aime recalls his special meeting with Satoru Iwata prior to taking a position at Nintendo

The start of a beautiful friendship

There's no doubt that Reggie and Iwata shared a very special relationship, and it turns out that started before Reggie event landed his gig at Nintendo. In an interview with GameDaily, Reggie Fils-Aime talks about the first time he got to speak with Satoru Iwata.

“I learned so much from, Mr. Iwata and I'll share a story. When I was being recruited for the opportunity to join Nintendo, I asked as part of the process to speak with Mr. Iwata. It was not going to be part of the process and as I learned later, it actually was a bit of a disruption in the process. Imagine from Nintendo's perspective, 'Who's this candidate thinking that he can spend time with our global president. This is not a role that is going to be based in Japan. Why does he want to talk with him?' I mean, you can imagine the types of conversations that must have been happening. But in the end they agreed for me to speak with Mr. Iwata before I would decide whether to accept the role.

It was set up to be a half-hour conversation and it ended up running much longer than that. And it really sets the stage for the type of business and personal relationship we would have. We would talk all the time. He was gracious in sharing his perspective. He was tremendously accommodating in hearing a unique point of view from me, a person who had no history in the video game business other than as a player. But [he valued] my perspective because I brought a consumer sensibility. I brought a Western business sensibility. And the relationship that he and I had for almost 11 years, it was truly special and just, his openness with me and the things that we were able to do truly together, were just magical.”

Reggie talks about his favorite game from his time at Nintendo, and who he plays as in Smash Bros. Ultimate

Excellent choices all around

Reggie Fils-Aime recently gave a speech at Cornell, which included a question and answer session with those who attended. As you might expect, a number of the questions were related to Nintendo. According to the big man, his favorite game from his time at Nintendo was The Legend of Zelda: Breath of the Wild. Reggie also confirmed that his favorite Smash Bros. Ultimate characters to play as are Zelda and Ridley.

Reggie says Nintendo's answer to the 'stagnant' video game market was Wii

Viva la revolution

When Nintendo was moving on from the GameCube, they wanted to do something to rejuvenate the video game industry. According to Reggie Fils-Aime during a speech at Cornell, Nintendo saw the market as stagnant. Their solution to this problem was the Wii, which turned out to be quite a great answer. Check out Reggie's comments on the Wii below.

"Nintendo diagnosed the problem was that there wasn't innovation in the games. It was more and more sequels, fill in the blank version two, three, four, it was all the same. There was a lack of innovation in the play styles. The controllers had gotten overly complicated. Nintendo's solution was the Wii Remote, the integral part of the Wii proposition. There was one key decision that drove those results, and it was the decision to include Wii Sports as part of the proposition in the US, in the Americas and in Europe."

Check out multiple clips from Reggie's Cornell speech

Big talk from the big man

We've been covering Reggie's Cornell speech for about a week now, pulling segments and putting together rundowns of what the big man had to say. Now Cornell has uploaded multiple clips of Reggie's speech to their official YouTube channel. If you want to see more of what Reggie had to say, you can check out the playlist here.

Reggie on his 'kicking ass' quote, Nintendo being unique, and his favorite Reggie meme

The big man looks back

Reggie Fils-Aime's time at Nintendo has come and gone, but he will never be forgotten. Reggie became an iconic name for Nintendo fans, and it all started from the second he took the stage at E3 2004. He kicked off his introduction to fans around the world by saying, “My name is Reggie, and I’m about kicking ass and taking names, and we’re about making games!” The rest, as they say, is history!

In an interview with IGN, Reggie looks back on that kickoff statement, and how important it was.

“This was a well-considered statement, and reflected the needs of Nintendo at the time, and the reality of my own personality. My enthusiasm for video games, my love for Nintendo franchises, as well as my approachability, all worked together. This is the real Reggie… whether on stage, in the office or engaging with the community. I think this is why fans welcomed me, and continue to enjoy engaging with me.”

Another important part of Nintendo being Nintendo comes from their desire to be unique. Reggie elaborated on how that idea of uniqueness resonates all throughout Nintendo.

“There is a plaque in the Nintendo executive area in Kyoto that says in Japanese, ‘Create Something Unique.’ This has been Nintendo’s mantra for decades. Within the video game space, Nintendo has innovated so often… from hundreds of games, consoles, controllers and peripherals. Just about every element of modern gaming was started by Nintendo. This focus on innovation runs throughout Nintendo and into the disciplines of Sales, Marketing, Operations, even Finance. Everyone challenged themselves to Create Something Unique.”

Of course, you can't talk Reggie without talking memes. He's been a part of hundreds of memes over the years, but does he have a favorite?

“There’s a meme compilation on YouTube that I got a kick out of seeing; all my funny and epic moments in one place! If I’m pressed to pick just one favorite meme, it would have to be when we launched the Wii Fit, and I was quoted as saying, ‘My body is ready!’”

Reggie Fils-Aime to be awarded the Andrew Yoon Legend Award at 9th Annual New York Game Awards ceremony


The former President of Nintendo of America, Reggie Fils-Aime, shall receive the Andrew Yoon Legend Award at the 9th annual New York Game Awards. This award is given to individuals that "exhibit a significant, sustained body of work that shows exceptional achievement and innovation." In response to this noteworthy achievement, Reggie Fils-Aime provided the following statement:

It’s an honor to be recognized by the New York Game Awards for my work in an industry that I’ve committed so many years to. But, it’s not just about the time I’ve committed to the gaming industry and specifically to Nintendo, it’s about the people along the way I’ve had the opportunity to lead, influence and inspire. Receiving this honor is a great reminder that my goal of being (and remaining) a strategic and leading force in the industry is recognized by my peers.

Reggie will be set to collect the award on January 21, 2020 at the SVA Theatre in Manhattan.

Reggie looks back on the Wii/Wii Sports as a 'gutsy call' for Nintendo

Definitely a move no one predicted

Nintendo always marches to the beat of its own drum, but never was that more true than with the Wii. Nintendo decided to create a piece of hardware that provided roughly the same visuals as the GameCube, but a wildly different experience from controls. It was a move unlike any other in the game industry at the time, which made it quite a leap of faith. During he keynote at Cornell, Reggie Fils-Aime looked back on the bold move.

“This was driven by intellectual curiosity during a slump in the video game market. Nintendo saw a lack of innovation in games and consoles—a lack of fun. The Wii and Wii Sports changed the interaction between players and the game. It was a gutsy call that paid off.”

Thanks to Dondom95 for the heads up!

See Reggie's full answer to the Mother 3 question during his Cornell lecture

Not my problem

We ran a summary recently of Reggie's lecture that he gave at Cornell, which included a number of questions from the audience. One person in attendance hit Reggie with the infamous Mother 3 question yet again. While we posted on what Reggie said, seeing his response in the video above adds a lot more flavor to the reaction.

Thanks to Dondom95 for the heads up!

Search

Today's VIP

stucazzo's avatar
Joined: August 2014
Apprentice

Social Services