The Binding of Isaac Rebirth

Sony says Nintendo is losing core audience, not expanding with DS

“I think obviously our competition, the handheld devices from Nintendo and specifically in the case of the DS, we really feel like they’re appealing to the same audience that Game Boy has always appealed to. And if you look at the adoption rate of the DS over the first 17 months, not only does it trail the PSP but it also trails their other platforms… They’re potentially losing some of their core audience and they’re not really expanding beyond that and we think we’re expanding into a completely new audience as we did with PlayStation. And we’ll do just what we did on PlayStation; we’ll dip down to the younger consumer eventually and we’ll ultimately appeal to that vastly Earth wide audience we carved out with the original PlayStation.” - Sony Computer Entertainment America’s Executive VP Jack Tretton

Hmmm…something fishy is going on here. I could have sworn that Nintendo just talked about how much they have expanded the market with the DS, especially the Touch Generations series. There also seem to be a lot of DS owners in Japan as well. Someone is lying to us…I want answers!


Categories: Portables
Tags: ds


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