Codemasters pledges to not make cheap, crappy ports...talks up DIRT on Wii

“You can’t ignore Wii, but it’s bewildering watching what other publishers are doing. Codemasters has taken a more cautious strategy on Wii which has been the right thing to do. We are not going to make cheap, crappy ports. DIRT on Wii, for instance, is not Mario Kart. Overlord 2 is a gamer’s game. We’re not planning to compete in this ‘big head sports arena’ that everyone is obsessed with – the shelves are cluttered with those games. What you’ll see from us is quality games for gamers built for the Wii.” - Codemasters’ Marketing VP Alex Bertie