Iwata discusses Nintendo's success in South Korea

We localized two-years worth of Japanese hit software titles to market them in South Korea in about one year. With such a fancy lineup, Nintendo DS was able to secure local supports in a short time period. However, it is not very often that we can find these desirable circumstances where the stars are all aligned in the new markets. When we encounter such a good opportunity, we may try once again, but it is not something we can do immediately. - Satoru Iwata

By the time the DS launched in South Korea, it had already built up a huge library of fantastic games around the world. Nintendo could hand-pick what games they felt would really show off the best the system could do, and that strategy seems to have really worked for them.

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