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Top 5 TV game ad spenders - May 15th to June 15th, 2016
- Kirby ads aired 18 times a day for 24 days
- 129 million impressions on TV
- top ad was the “Jump into Battle” spot, which accounted for nearly half of those impressions
- with less than 1,000 commercial airings, Nintendo managed to rack up 14.2 percent of the industry’s digital engagement
- Nintendo was Number 3 overall
[Link]