McDonald's sees biggest share jump since July 2001 due to Pokemon Happy Meal toys

- McDonald's shares jumped as much as 23 percent, the biggest daily gain since its July 2001
- this is due to McDonald's locations in Japan giving out Pokemon toys in Happy Meals

“Investors are flocking to Pokemon-related stocks and McDonald’s Japan is one of those benefiting from the boom. The boom came at a time when McDonald’s business has already started recovering and there’s expectation that the Pokemon toy offering will further increase customer traffic to their shops.” - Mitsushige Akino, a Tokyo-based executive officer at Ichiyoshi Asset Management Co.