Analyst says Super Mario Run could hit 1.5 billion downloads

Coming from Kantan Games analyst Serkan Toto...

“As Nintendo’s first actual game for smart devices, I expect Super Mario Run to do extremely well in terms of downloads. [I predict more than] 1.5 billion downloads over the lifecycle of the game, worldwide, on both iOS and Android and for tablets and phones. The pricing has caused a lot of confusion. Nintendo Japan is historically terrible in communications, and Mario creator Shigeru Miyamoto did a bad job explaining this part of the game when he demonstrated it for the first time."

While Nintendo is planning to charge a premium price for Super Mario Run, there will be a free demo to download/play that allows you to pay to unlock the full game.