Nintendo says Super Mario Run hit 40 million downloads in 4 days globally, sets App Store record

Since having started distributing Super Mario Run on December 15th, Nintendo announced that the title had broken 40 million downloads globally in less than 4 days. Moreover, Super Mario Run is the top ranking free game download in 140 countries and regions, whilst also reaching the top ten lists for highest grossing titles across 100 App stores.

At this time, Super Mario Run’s Lead Developer, and Creative Director at Nintendo, Miyamoto, said the following regarding Super Mario Run having broken 40 million downloads:

“I’m overjoyed at having been able to deliver a new Mario game to so many people from all over the world. It’s perhaps necessary to have a little more time being having a sufficient understanding of the profits earned by the game as I feel that the numbers of people who decide to purchase the title will gradually increase. From now on, we are aiming at broadening the reach of the game so even more people come to experience the joys of playing Mario one handed as a game that even children can feel at ease playing.

Morever, Apple’s Worldwide Senior Vice President of Marketing, Phil Schiller, had the following to say:

“Super Mario Run breaking the current record of hitting 40m downloads within 40 days was not something that we thought could be done. We at Apple, alongside those from Nintendo and the Mushroom Kingdom are blessed to be able to share this experience with countless iOS users.

Right now, you can download Super Mario Run from the App Store across 150 countries and regions. Super Mario Run includes 3 game modes, a ‘World Tour’ where you aim to finish each stage, a mode where you battle other players and their scores, and one where you make your own Kingdom. The game’s payment model is one where after paying $9.99, you can play for as much as you want without having to pay any additional fees.

Regarding our new Mario action game, we’re looking to increase exposure to our existing IPs as a way to grow our video game business. Thanks everyone for your time.