Sprint Invites Trainers to Nationwide “Lure-A-Thon” to Celebrate the Launch of New Pokémon GO features

Sprint (NYSE:S) is celebrating the launch of new features and over 80 more Pokémon in Pokémon GO with a nationwide Lure-A-Thon on Friday, Feb. 17.

The additional Pokémon that will appear in Pokémon GO for the first time were originally discovered in the Johto region from the Pokémon Gold and Pokémon Silver video games. Lures will be set at Sprint stores across the country in order to attract Pokémon – maybe even Chikorita, Cyndaquil and Totodile!

Additionally, Trainers can to visit over 10,000 Sprint and Boost Mobile PokéStops to collect Poké Balls, Potions, Eggs, Razz Berries and – for the first time – the new Pinap Berry and Nanab Berry to help them on their quest to capture Pokémon.

Visit your local Sprint store:

Play Pokémon GO: Fill your Pokédex without worrying about running out of data or surprise overage charges with Unlimited Data, Talk and Text. New customers can sign up for Unlimited Data, Talk and Text for $50/month for the first line with AutoPay, two lines for just $90/month; and the third, fourth and fifth lines of Unlimited Data, Talk and Text are FREE.

Capture more Pokémon: Sprint is hosting a nationwide Lure-A-Thon at Sprint PokéStops and Gyms across the country from 2 p.m. to 8 p.m. local time Friday, Feb. 17. Lures will be set during this time to attract Pokémon to the store.

Stay charged up: Trainers can charge up their devices for FREE at Sprint PokéStops and Gyms. For a limited time, get $20 off of a Mophie Juice Pack for GS7/edge and iPhone 7/7 Plus.

Play on one of the hottest new devices: Come in today and you can receive $300 off a Samsung GS7 edge

“Today is a great day for Trainers!,” said Roger Solé, Sprint chief marketing officer. “With the addition of over 80 Pokémon appearing in Pokémon GO for the first time ever this week, Sprint and Boost remind Trainers that we currently have thousands of PokéStops and Gyms where they can collect Poké Balls, Eggs, Potions and the new set of Berries – Pinap and Nanab. The Lure-A-Thon is a fun way to celebrate today’s launch. And players are encouraged to check out our Unlimited Data, Talk and Text so they can play as much as they want without worry.”

Sprint is the exclusive wireless partner of Pokémon GO. Trainers can visit PokéStops at Sprint, Boost Mobile and Sprint at RadioShack locations and players also have a go-to location where they can take Pokémon into battle against other Pokémon at Sprint-sponsored Gyms.