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BrandWatch Report - Measuring The Hype: The Nintendo Switch in Social Data

by rawmeatcowboy
16 February 2017
GN Version 5.0

Nintendo released their Super Bowl ad a week before the actual game, resulting in a significant and sustained spike in mentions on February 1st. When the commercial was broadcast during the Super Bowl it got a fleeting spike of over 5k mentions but the Switch didn’t generate as many mentions on the 5th of February as it did overall on the 1st.

Full report here