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North America - Nintendo leads the industry in TV advertising spend for June 2017
- estimated $6.6 million in spend
- seven spots that aired over 2,500 times
- racked up 283.3 million TV ad impressions
- commercial with the biggest budget by far was “Arms: Answer the Call to Arms”
- Nintendo spent big on ads that aired during the 2017 NBA Finals
- there was also budget for ads airing on Adult Swim, Cartoon Network, and Comedy Central
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