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North America - Nintendo leads the industry in TV advertising spend for July 2017
- Nintendo came in the #1 position, spending around $4.5 million
- Nintendo aired 14 commercials over 1,600 times, racking up 230.6 million impressions
- the spot with the biggest budget (an estimated $931,632) was “New, Sleek Look,” which promotes the new 2DS XL
- the commercials were seen on networks including Adult Swim, Cartoon Network, and Nick
- the commercials aired during shows like SpongeBob SquarePants, Teen Titans Go!, and American Dad
[Link]