Fanattik, who specialises in creating limited edition collectibles for the European market, have partnered with Studio MDHR and King Features Syndicate to add the highly successful, award-winning, five-times platinum video game Cuphead to their portfolio. The deal was brokered by Allsorts Licensing, King Features’ UK agent.
In 2020, Fanattik will debut Cuphead-inspired collectible gifts including coins, coasters, pins, bottle openers, key rings, and money boxes, as well as exclusive products for a number of pop culture retailers. The items will range in price from £6 to £25.
“This highly imaginative game sold its first million copies in less than two weeks. With a Netflix animated series on the way, and new publishing and graphic novels in the pipeline, this is a brand both ourselves and our retail partners are really excited about,” said Anthony Marks, M.D Fanattik.
Featuring brothers and best pals Cuphead and Mugman, Cuphead, a classic run and gun action game heavily focuses on boss battles. Inspired by cartoons of the 1930s, the visuals and audio are painstakingly created with the same techniques of the era, including traditional hand-drawn animation, watercolour backgrounds, and original jazz recordings.
The BAFTA award-winning video game will be releasing new downloadable content in 2020 which includes a new playable character Ms. Chalice, and features more MDHR’s signature and celebrated hand drawn artwork.
A new wave of Cuphead merch incoming!