Nintendo ending sale of digital game codes at retail in Europe

Boxed retail and eShop it is

Over in Europe, Switch owners had multiple options for purchasing games. There's always the traditional physical copy, as well as the eShop route, but customers could also purchase download codes for games at select retailers. That third option is being ended immediately, according to Nintendo.

The Big N is squashing digital code sales at retail in Europe for all of their titles, and that decision goes into effect on July 1st, 2020. You can see Nintendo's statement on the matter below, courtesy of NintendoLife.

After careful examination of the evolving European marketplace in recent years, Nintendo has decided to end the availability of download codes for its own-published software via retailers, effective 1st July 2020.

Customers will still be able to purchase Nintendo eShop funds, Nintendo Switch Online memberships, and add-on content such as the Pokémon Sword and Pokémon Shield Expansion Pass, at retailers across Europe. Download codes for Nintendo Switch software from other publishers will also still be available.

We’re always investigating new avenues, and will continue to work on new methods to bring Nintendo eShop content to as many players as possible.

Categories: Top Stories, Consoles
Tags: eshop, switch


Well that's a shame. Granted I never bought game codes from retail stores when the physical option was a few feet away.
Makes you wonder why Nintendo decided to stop it immediately though

I've never even seen codes for specific games being sold at retail... I think it's simple enough to buy eShop giftcards and buy that way?

The idea is that you can use a retailers gift card or Target's card for the discount to buy a digital card, but not eShop currency

the utility man
Tue Jun 30 20 11:18pm
Rating: 1

Now if only we could put a stop to physical cases with a download code inside.

The most I've seen in Mexico are download codes for Pokémon Gold/Silver on the 3DS Virtual Console, Snipperclips and BOTW DLC. Not sure if I missed any, but that's all I remember seeing in my local retailers.

Why end an additional way to buy games if it costs next to nothing?


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