Dear Reader:
You are viewing
a story from GN Version 5.0.
Time may not have been kind to formatting, integrity of links, images, information, etc.
Tencent kicks off Ring Fit Adventure 'Happy Combo' campaign in China that seems to make little sense
Who thought this up?!
Tencent is spreading the word on the release of Ring Fit Adventure in China, and a rather odd advertising approach has been spotted on JD.com, China's largest online retailer.
The campaign is dubbed the Ring Fit Adventure 'Happy Combo' campaign, and as you can see in the image above, it pairs Ring Fit Adventure with a number of different snacks. The odd thing is, these snacks aren't exactly the most healthy choices. With Ring Fit Adventure being all about exercise and health, it seems really strange that Tencent thought marketing the game with these kind of snacks made sense!