Sony - Wii owns the closet
A portion of a Gamasutra interview with Peter Dille, senior vice president of marketing at Sony Computer Entertainment America, and SCEA corporate communications manager Julie Han
JH: The other point, I think, to what Peter said earlier, is that PlayStation products tend to be at the living room hub. Even if folks are playing playing the Wii and have a PS3, the Wii tends to stay in the closet, and the PS3 is…
PD: Yeah, I don’t want to steal [CEO] Jack [Tretton]’s quote, but he’s fond of saying: “Microsoft owns the office; Sony owns the living room; and Wii owns the closet.” And that’s an aggressive, probably quotable line.
Yes, that is indeed a quotable line, and that’s exactly why it’s here! Nice comments like this have to be spread around.