NBA 2K24 "Logo Gauntlet: Week 1" video feature

In NBA 2K24, there’s more to get wrapped up in that just basketball. For example, you could spend hours and hours coming up with a unique logo to plaster all over the game. If you’re looking for a detailed breakdown of all things logos, look no further than the video above!

Grab your squad and experience the past, present, and future of hoops culture in NBA 2K24. Enjoy loads of pure, authentic action and limitless personalized MyPLAYER options in MyCAREER. Collect an impressive array of legends and build your perfect lineup in MyTEAM. Feel more responsive gameplay and polished visuals while playing with your favorite NBA and WNBA teams in PLAY NOW.

Recreate some of Kobe’s most dominant and captivating performances during his rise to global superstardom. Revisit his early career triumphs as a young phenom, and progress through his transcendent journey from elite scorer to one of the greatest players of all time.